Daniel sitting outside in the sun and smiling

ChargeUp with Steph

Daniel sitting outside in the sun and smiling

ChargeUp with Steph

Daniel sitting outside in the sun and smiling

ChargeUp with Steph

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About the Project

A confusing website can make people click away before they even see how much you can help. ChargeUp with Steph supports young people's mental health across Fife. She needed a website that truly reflects her passion, expertise, and the heart of her work, while making it simple for families to access her support.

The goal was to create a clear, compassionate, and trustworthy online presence that makes it easy for visitors to understand what she offers and feel confidence reaching out for help.

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The Challenges

  1. Sensitive subject matter: Mental health support for young people requires a tone that is warm, approachable, and professional.

  2. Varied Audience: Families, carers, and young people needed to quickly find relevant information without feeling overwhelmed.

  3. Simplifying complex services: Steph offers a range of support options, but these needed to be presented in a clear, digestible way online.

The Solution

  • Simple navigation: Visitors can quickly explore services, read about Steph, and find the help they need without confusion.

  • Clear content strategy: Highlighting Steph's expertise, approach, and dedication in approachable language, making the site feel personal.

  • Stress-free enquiry form: Designed to be friendly and easy to use, helping families feel comfortable reaching out for support.

  • Warm, supportive design: Soft colours, friendly imagery, and clean layouts created a sense of calm and reassurance.

Key Takeaways

The site isn't just a digital presence - it's a supportive entry point for families seeking help. By focusing on clarity, empathy, and usability, the site showcases Steph's expertise and makes it easy for families to engage with the services that can truly make a difference.

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